Swarovski Timeless
a digital fairy tale

A digital fairy tale takes the visitor to the last chamber of wonders within the Swarovski Kristallwelten exhibition.

Here is what the story is about: Once upon a time, in a small valley surrounded by huge mountains, a little sparkle was born. A sparkle that grew bigger and bigger over time. Until it became a timeless sparkle! Welcome to a sparkling world, full of wonders and surprises.A world where technology transforms into glamorous fashion, extraordinary jewellery and breathtaking performances.The legendary rise of Swarovski crystal is a success story that spans more than a hundred years. It encompasses lifestyle, fashion, close personal collaboration with artists as well as technological evolution. We focused on the beginning of the success story. We came up with a townhouse  divided into different rooms and a laboratory where it all began. Just pick a room and let us take you on an inspiring journey. Travel back in time to the beginnings of a  invention that has enriched the world with its brilliance.

CHARACTER-DESIGN

ADDING THAT EXTRA LITTLE SOMETHING

Through the magic of pencils and coffee develop we have created this charming scientist who, after numerous iterations and design changes, has done justice to all artistic inputs - from our clients as well as our own.

After the modeling phase and texturing process we hand-animated the walkcycle and all the other animations.

Finally, the scientist was prepared for real-time graphics and landed in the Unreal engine.

VIRTUAL ENVIRONMENTS

THE TOWNHOUSE - WHERE IT ALL STARTED.

Each room in the house stands for a particular episode in the history of the family business or a special piece of jewellery.

THE LABORATORY

In the laboratory, which is furnished in detail, one meets the scientist. He is working hard to fuse physics, chemistry and a touch of magic to exciting new products which expand the fascinating word of crystals … products that brings glamour to the world.

THE CIGAR ROOM

While in the other rooms one encounters magical stories and adventurous figures, the pictures of the cigar room tell us something about the numerous patents that have been applied for over the years. A map illustrates the distribution of the company.

HIS GREATNESS

MR. SIMON COSTIN

Born in London, the set designer studied theater design and art history at the Wimbledon School of Art and then worked with leading luxury brands such as Hermès, Gucci, Bulgari, and Fabergé. Simon Costin’s works can be found in numerous exhibitions, including in such notable places as the Institute of Contemporary Arts in London and the Metropolitan Museum of Art in New York.Dear Simon, we were honored to work with you!

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